In today’s digital landscape, effective customer engagement is crucial for business success. A website chat service enhances real-time communication with visitors, but when paired with a robust CRM system like Act!, it becomes a game-changer. Here’s how integrating a website chat service with your Act! CRM database can benefit your business: Real-Time Customer Data Capture: Connecting a chat service with Act! CRM allows for the immediate capture of customer data during interactions. This