30 September 2024
Linktivity
Understanding your customers is key to knowing how to serve them and what to sell them, and surveys can be an effective tool in harvesting customer feedback and insights. However, there are many factors that can affect the quality and effectiveness of a survey, such as the design, the wording, the format, and the length of the questions.
The following is a list of some of the things to consider before using surveys for your business:
The mode of data collection: Choosing the right medium for